Digital Ad Ops Specialist
Are you a tech-savvy, detail-oriented individual with a passion for the world of digital advertising? Charter Communications is seeking a Digital Ad Ops Specialist to join our dynamic team. In this role, you will be responsible for managing and optimizing our digital ad campaigns, ensuring they are delivered accurately and efficiently to our target audience. If you have a strong understanding of ad serving platforms and a knack for problem-solving, we want to hear from you!
- Manage and optimize digital ad campaigns to ensure accurate and efficient delivery to target audience.
- Utilize ad serving platforms to set up and monitor campaigns.
- Troubleshoot and resolve any technical issues that may arise during campaign execution.
- Collaborate with internal teams to develop and implement effective digital advertising strategies.
- Monitor and analyze campaign performance data, making recommendations for improvements and optimizations.
- Stay up-to-date on industry trends and best practices in digital advertising.
- Communicate effectively with clients and internal stakeholders to gather campaign requirements and provide updates on campaign performance.
- Conduct quality assurance checks to ensure all ads are delivered correctly and meet campaign objectives.
- Provide timely and accurate reports on campaign performance to management.
- Continuously evaluate and improve processes to increase efficiency and effectiveness of ad operations.
- Adhere to all company policies and procedures, as well as industry standards and regulations.
- Stay organized and maintain detailed documentation of all ad operations processes.
- Train and mentor junior team members as needed.
- Collaborate with cross-functional teams, including sales, marketing, and creative, to ensure seamless campaign execution.
- Keep a keen eye on emerging technologies and digital advertising trends to make recommendations for future campaigns.
Knowledge Of Digital Advertising Platforms: A Digital Ad Ops Specialist At Charter Communications Should Have A Strong Understanding Of Various Digital Advertising Platforms Such As Google Adwords, Facebook Ads, And Doubleclick. They Should Be Able To Effectively Manage Campaigns, Analyze Data, And Optimize Performance On These Platforms.
Familiarity With Ad Serving Technologies: The Ideal Candidate Should Have Experience With Ad Serving Technologies Such As Google Ad Manager And Openx. They Should Be Able To Set Up Ad Tags, Troubleshoot Any Technical Issues, And Ensure Proper Delivery Of Ads.
Analytical Skills: This Role Requires A Strong Analytical Mindset, With The Ability To Interpret Data And Make Data-Driven Decisions. The Candidate Should Be Familiar With Web Analytics Tools Such As Google Analytics And Be Able To Use Data To Optimize Digital Ad Campaigns.
Project Management Skills: As A Digital Ad Ops Specialist, The Candidate Will Be Responsible For Managing Multiple Campaigns Simultaneously. They Should Have Excellent Project Management Skills To Ensure All Campaigns Are Delivered On Time And Meet The Client's Objectives.
Communication And Collaboration: This Role Involves Working Closely With Various Teams, Including Sales, Marketing, And Creative Teams. Strong Communication And Collaboration Skills Are Essential To Effectively Coordinate And Execute Digital Ad Campaigns. The Candidate Should Also Be Able To Communicate Campaign Performance To Clients And Make Recommendations For Improvement.
Data Analysis
Campaign Management
Reporting
Optimization
HTML coding
Ad operations
Digital advertising
Tag management
Audience targeting
Ad Serving
Ad Trafficking
Creative Troubleshooting
Communication
Conflict Resolution
Leadership
Time management
creativity
Teamwork
Active Listening
Adaptability
Problem-Solving
Decision-making
According to JobzMall, the average salary range for a Digital Ad Ops Specialist in Charlotte, NC, USA is between $45,000 and $65,000 per year. This may vary depending on factors such as experience, skills, and the specific company or industry.
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Charter Communications, Inc. is an American telecommunications and mass media company that offers its services to consumers and businesses under the branding of Spectrum. Providing services to over 26 million customers in 41 states, it is the second-largest cable operator in the United States by subscribers, just behind Comcast, and third largest pay TV operator behind Comcast and AT&T. It is the fifth largest telephone provider based upon residential subscriber line count.
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