Director, Brand Marketing & Go to Market (GTM)

Are you a dynamic and strategic leader with a passion for brand marketing and go-to-market strategies? Look no further! Foot Locker is seeking a Director of Brand Marketing & Go to Market (GTM) to join our team. In this role, you will be responsible for developing and executing innovative marketing initiatives that drive brand awareness and revenue. We are looking for a driven individual with strong leadership skills and a proven track record of success in the retail industry. If you are ready to take your career to the next level and make a significant impact on a globally recognized brand, then we want to hear from you!

1. Develop and execute brand marketing strategies that align with company goals and drive revenue growth.
2. Lead and manage a team of marketing professionals to ensure successful implementation of marketing initiatives.
3. Conduct market research and analyze data to identify consumer trends and develop targeted marketing campaigns.
4. Collaborate with cross-functional teams to ensure cohesive and effective go-to-market strategies.
5. Drive brand awareness through creative and innovative marketing tactics.
6. Monitor and analyze marketing performance metrics to make data-driven decisions and adjust strategies as needed.
7. Develop and manage marketing budgets to maximize return on investment.
8. Stay up-to-date with industry trends and best practices to continuously improve marketing strategies.
9. Cultivate relationships with external partners and agencies to enhance brand presence and reach.
10. Provide leadership and mentorship to team members to foster professional growth and development.
11. Develop and maintain strong relationships with key stakeholders to ensure alignment and support for marketing initiatives.
12. Proactively identify and address potential challenges or issues that may impact marketing efforts.
13. Represent the brand and company at industry events and conferences.
14. Maintain a deep understanding of the company's products, target audience, and competitive landscape.

According to JobzMall, the average salary range for a Director, Brand Marketing & Go to Market (GTM) in New York, NY, USA is $115,000-$165,000 per year. However, this can vary depending on factors such as the company, industry, experience level, and skills of the individual. Some Directors in this role may earn higher salaries, up to $200,000 or more, while others may earn closer to the lower end of the range.

Foot Locker Retail, Inc. is an American sportswear and footwear retailer, with its headquarters in Midtown Manhattan, New York City, and operating in 28 countries worldwide.