Welcome to HOKA - a company dedicated to empowering individuals to reach their full potential through innovative and high-quality athletic footwear. We are seeking a talented Copywriter to join our dynamic team and help us spread our brand message to the world. As a Copywriter at HOKA, you will have the opportunity to use your creativity and writing skills to engage and inspire our audience. We are looking for a passionate and skilled individual who can bring our brand to life through compelling and memorable copy. If you are a self-motivated and detail-oriented wordsmith with a passion for sports and fitness, then we want you on our team. Read on to learn more about this exciting opportunity.
- Create engaging and persuasive copy that effectively communicates the HOKA brand message and values to a global audience.
- Collaborate with the marketing team to develop and execute creative campaigns and strategies to promote HOKA products.
- Conduct thorough research on industry trends, target audience, and competitors to inform and enhance copywriting.
- Develop and maintain a consistent brand voice and tone across all platforms and channels.
- Write and edit copy for various marketing materials including website content, product descriptions, social media posts, email campaigns, and advertisements.
- Brainstorm and pitch ideas for new and innovative ways to showcase the HOKA brand.
- Ensure all written content is accurate, high-quality, and aligns with HOKA's brand guidelines.
- Collaborate with designers, photographers, and other team members to create visually appealing and impactful content.
- Stay updated on industry best practices and trends in copywriting and apply them to improve HOKA's messaging.
- Manage multiple projects and meet tight deadlines while maintaining a high level of quality and attention to detail.
Strong Writing Skills: A Qualified Copywriter At Hoka Should Have Excellent Writing Skills, Including A Strong Command Of Grammar, Spelling, And Punctuation. They Should Also Be Able To Write In A Clear, Concise, And Engaging Manner.
Experience In Marketing And Advertising: As A Copywriter At Hoka, It Is Essential To Have Previous Experience In Marketing And Advertising. This Includes A Thorough Understanding Of Branding, Target Audience, And Market Trends.
Creativity And Innovation: Hoka Is A Dynamic And Innovative Brand, And We Are Looking For A Copywriter Who Can Bring Fresh And Creative Ideas To The Table. The Ideal Candidate Should Have A Strong Imagination And The Ability To Think Outside The Box.
Attention To Detail: Copywriting Requires A High Level Of Attention To Detail, As Even The Smallest Mistake Can Have A Significant Impact On A Brand’s Image. The Copywriter At Hoka Should Be Meticulous In Their Work And Have A Keen Eye For Detail.
Team Player: While A Copywriter At Hoka Will Be Responsible For Their Own Projects, They Will Also Collaborate With Other Team Members, Including Designers, Marketers, And Project Managers. The Ideal Candidate Should Be A Team Player And Able To Work Effectively In A Fast-Paced And Collaborative Environment.
Research
Advertising
Social Media
Marketing Strategy
Editing
Content Creation
SEO
Creative writing
Proofreading
storytelling
Brand Messaging
Brand Voice
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Copywriter in Goleta, CA, USA is $49,000 - $65,000 per year. However, this can vary depending on the specific company, experience level, and skills of the individual copywriter. Some may earn more or less than this range.
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Hoka One One is an athletic shoe company originating in Annecy, France that designs and markets running shoes. The brand first gained attention in the running industry by producing shoes with oversized outsoles, dubbed "maximalist" shoes due to extra cushion; this was in contrast to the minimalist shoes trend that was gaining popularity at the time of the company's founding in 2009. Hoka produces both low-profile and max-cushion shoes for road, trail, and all-terrain; throughout its product line, Hoka shoes retain features like a low weight-to-cushion ratio and midsole and outsole geometry designed to promote inherent stability and an efficient stride. The company operates as subsidiary of Deckers Brands which includes the brands Teva and Sanuk.

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