Marketing Intern

Welcome to the world of PepsiCo, a leading global food and beverage company that is driven by innovation, creativity, and a passion for excellence. As a Marketing Intern, you will have the opportunity to work with a dynamic team and gain hands-on experience in a fast-paced and ever-evolving industry. We are looking for a motivated individual who is eager to learn and contribute to our marketing efforts. If you have a strong interest in consumer behavior, branding, and strategic planning, this could be the perfect opportunity for you. Join us at PepsiCo and kickstart your career in marketing.

1. Collaborate with the marketing team to develop and implement strategies for PepsiCo's products and brands.
2. Conduct market research and analyze consumer behavior to identify new trends and opportunities.
3. Assist in creating and executing marketing campaigns across various channels, including digital, social media, and traditional marketing.
4. Support the development and maintenance of brand identity and guidelines.
5. Work closely with cross-functional teams such as sales, product development, and finance to ensure alignment and successful execution of marketing plans.
6. Monitor and report on the performance of marketing campaigns and initiatives.
7. Assist in the development of marketing materials, including presentations, sales collateral, and promotional items.
8. Participate in brainstorming sessions and contribute innovative ideas to drive brand awareness and engagement.
9. Stay updated on industry and competitive trends to identify potential opportunities and challenges.
10. Attend and assist in organizing marketing events and activations.
11. Contribute to the creation of marketing reports and presentations for internal and external stakeholders.
12. Proactively seek out learning opportunities and actively participate in training and development programs.
13. Uphold PepsiCo's brand values and guidelines in all marketing efforts.
14. Maintain a positive and professional attitude while representing PepsiCo to external stakeholders.
15. Adhere to all company policies and procedures and maintain confidentiality of sensitive information.

According to JobzMall, the average salary range for a Marketing Intern in Plano, TX, USA is $15-$19 per hour. This can vary depending on factors such as the company, the intern's level of experience and education, and the specific responsibilities of the internship. Some companies may offer a higher salary for interns with more experience or for those in specialized roles. Additionally, some internships may offer benefits such as housing or transportation assistance, which can also impact the overall compensation package.

PepsiCo, Inc. engages in the manufacturing, marketing, distribution, and sale of beverages, foods, and snacks. It is a food and beverage company with a complementary portfolio of brands, including Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. It operates through the following segments: Frito-Lay North America; Quaker Foods North America; North America Beverages; Latin America; Europe Sub-Saharan Africa; and Asia, Middle East, and North Africa.