
Manager, Consumer Research
At Sinclair Broadcast Group, we are seeking an experienced and ambitious Manager, Consumer Research to join our team. The ideal candidate should have strong analytical and problem solving skills, be an independent, creative thinker, and have a desire to grow with an organization. The Manager, Consumer Research will be responsible for developing and executing research plans, insights and strategic thinking to support our television and digital media business. The ideal candidate should have a passion for research, an understanding of the media and advertising industry, and an ability to translate data into meaningful and actionable insights.Qualifications:• Bachelor's degree in Marketing, Business, Communications, or related field• 5+ years of experience in market research and analysis• Knowledge of broadcast and digital media• Experience with qualitative and quantitative research methods• Proficiency with Excel, PowerPoint, and other relevant software• Proven ability to develop and execute research plans• Superior communication and presentation skills• Ability to translate complex data into insights • Strong organizational and problem-solving skillsIf you possess a passion for research, a data-driven approach to decision-making, and an ability to work independently and collaboratively, we want to hear from you!
Proficiency In Microsoft Office Suite
Strong Analytical And Problem-Solving Skills
Excellent Communication And Interpersonal Skills
Demonstrated Ability To Work Independently And Collaboratively
Knowledge Of Consumer Research Methodologies And Data Analysis
Ability To Interpret And Synthesize Data
Knowledge Of Media Research
Bachelor's Degree In Marketing
Advertising
Or Related Field
Budgeting
Networking
Planning
Communication
Leadership
Mentoring
Researching
Teamwork
organizing
Problem-Solving
Influencing
presenting
Decision-Making
Negotiating
Analyzing
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
Organization
Creative Thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Manager, Consumer Research in Schenectady, NY, USA is between $45,000 and $65,000. This range can vary depending on the size of the company and the level of experience of the individual.
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Sinclair Broadcast Group, Inc. is a diversified media company and leading provider of local sports and news. The Company owns and/or operates 23 RSN brands; owns, operates and/or provides services to 191 television stations in 89 markets; is a leading local news provider in the country; owns multiple national networks; and has TV stations affiliated with all the major broadcast networks. Sinclair’s content is delivered via multiple-platforms, including over-the-air, multi-channel video program distributors, and digital platforms. Sinclair, either directly or through its venture subsidiaries, makes equity investments in strategic companies. Sinclair Broadcast Group, Inc. was founded in 1986, went public in 1995.

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