Director of New Store Openings, Visual & Marketing

Welcome to Skechers USA, a global leader in the footwear industry known for our innovative designs and comfortable styles. We are seeking a highly motivated and dynamic individual to join our team as the Director of New Store Openings, Visual & Marketing. In this role, you will play a crucial part in expanding our retail presence by overseeing the visual and marketing strategies for our new store openings. As a key member of the Skechers family, you will have the opportunity to drive the success of our brand and shape the future of our company. We are looking for a talented individual with a strong background in visual merchandising and marketing, along with a passion for delivering exceptional customer experiences. If you are a driven leader with a keen eye for detail and a creative mindset, we invite you to apply for this exciting opportunity.

1. Develop and execute visual and marketing strategies for new store openings to drive brand awareness and sales growth.
2. Collaborate with cross-functional teams including design, merchandising, and operations to ensure a cohesive and impactful store opening experience.
3. Oversee the creation of visual merchandising guidelines and standards for new store openings, ensuring they align with the overall brand image and strategy.
4. Manage the budget for new store openings and ensure all visual and marketing initiatives are executed within budgetary constraints.
5. Lead and mentor a team of visual merchandising and marketing professionals, providing guidance and support to ensure consistent implementation of brand standards.
6. Conduct market research and analysis to identify customer trends and preferences, and incorporate these insights into the visual and marketing strategies for new store openings.
7. Develop and maintain relationships with external partners, such as advertising agencies and vendors, to support the successful execution of visual and marketing initiatives.
8. Monitor and evaluate the performance of new store openings, providing recommendations for improvement and implementing changes as needed.
9. Stay updated on industry trends and best practices in visual merchandising and marketing, and identify opportunities to incorporate them into our strategies.
10. Ensure all new store openings adhere to brand guidelines and standards, and maintain a high level of visual presentation and customer experience.
11. Collaborate with the retail leadership team to develop and implement training programs for store associates on visual merchandising and marketing techniques.
12. Ensure compliance with all company policies and procedures, as well as local laws and regulations, for all new store openings.
13. Represent the company and the brand at industry events and conferences, and actively participate in networking opportunities to promote the brand and build partnerships.

According to JobzMall, the average salary range for a Director of New Store Openings, Visual & Marketing in Manhattan Beach, CA 90266, USA is between $120,000 and $180,000 per year. This range can vary depending on factors such as the size and industry of the company, the individual's level of experience, and their specific responsibilities and duties within the role.

Skechers USA, Inc. is an American lifestyle and performance footwear company. Headquartered in Manhattan Beach, California, the brand was founded in 1992 and is now the third largest athletic footwear brand in the United States.