Digital Marketing Analyst

Constructs digital marketing campaigns and assets using the marketing automation tool such as lists, smart campaigns/workflows, reports, emails, landing pages, and forms. Builds and runs queries using multiple UPS data sources to establish targeted audiences for digital marketing campaigns and conducts analyses. Develops and communicates end-to-end test plans to campaign team members/testers; oversees end-to-end testing process for marketing automation components. Analyzes data and provides feedback to campaign stakeholders and leadership to measure and optimize and measure campaign performance. Creates and presents PowerPoint slides and narratives in formal presentations to leadership and key stakeholders Participates in cross functional working sessions as subject matter expert to assist in writing business requirements (including detailed data requirements) and program build strategy for marketing campaigns.

According to JobzMall, the average salary range for a Digital Marketing Analyst in 55 Glenlake Pkwy NE, Atlanta, GA 30328, USA is between $60,000 and $90,000 per year. This range may vary depending on the individual's experience, qualifications, and the company's size and industry.

United Parcel Service is a global leader in logistics, offering a broad range of solutions including the transportation of packages and freight, the facilitation of international trade, and the deployment of advanced technology to manage the world of business more efficiently. Headquartered in Atlanta, UPS serves more than 220 countries and territories worldwide.