
Programmatic Media Strategist
As a foundational member of Verizon’s in-house digital marketing center of excellence, you will be responsible for programmatic media execution and optimization across all inventory types to achieve brand and business objectives. Developing and executing bold, innovative campaigns in conjunction with Verizon’s creative marketing team. Partnering with Yahoo on driving the product roadmap and expanding their programmatic capabilities into the broader marketplace. Partnering closely with other media leaders (Consumer, Brand, Business, Search, Social, and Analytics) to support the execution of the newly developed Digital COE. Supporting efforts across partner units within Verizon (Operations, Experience, Technology, and CRM) to create improved digital experiences across all touchpoints. Keeping internal teams educated on the evolution of programmatic technology, what’s leading in the marketplace and what tech can be utilized.
Four or more years of relevant work experience.
Marketer/agency/consultative services experience in programmatic media strategy & investment.
Experience managing all self-serve programmatic channels (display, video, social, dOOH, audio, native).
Experience with primary buying platforms & formats (Google, Amazon AAP, VMG, Trade Desk).
LiveRamp
Time Management Skills
Data-driven targeting and reach strategy
Building and executing programmatic buying strategy
Adobe AAM
Current and emerging programmatic tech landscape
Prioritizing skills
flexibility
Self-Driven
Problem Solving Skills
Detail Oriented and Organized
Multi-tasking
Verbal and Written Communication
According to JobzMall, the average salary range for a Programmatic Media Strategist in W 140th St, New York, NY, USA is between $80,000 and $150,000 per year. This range can vary depending on the individual's experience, qualifications, and the specific job requirements.
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Cellco Partnership, doing business as Verizon Wireless, is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. Verizon Wireless provides service to 118.7 million subscribers.

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