You will support the process of bringing the paid search function in-house at Verizon, partnering closely with other media managers within the Digital Marketing Center of Excellence. You will bring strong drive and curiosity to build a world-class performance marketing organization, with a focus on the ever-evolving search marketing landscape. Building and managing SEM functions for multiple units within Verizon Consumer Group or Verizon Business Group. Supporting the insourcing efforts of the search organization for SEM from the agency partners to an in-house function. Making recommendations and driving decision making with respect to any changes to the existing tech stack. Managing relationships with all external search partners. Executing, optimizing and reporting on SEM campaigns. Collaborating across teams and channels to develop holistic strategies and tactics.
4+ years of relevant work experience.
Marketer/agency/consultative services experience in SEM.
Experience analyzing data, monitoring campaigns for optimizations, and ensuring campaign goals are fully met.
Working knowledge of advertising channels across TV, audio, OOH, Display (desktop, mobile), Digital Video, Social Media
Data Visualization
Google Ads
Time Management Skills
Search Ads 360
Search analysis and reporting
Invoice reconciliation
Verbal communication
Driven and self-motivated
written communication
Attention to detail
Problem Solving Skills
Organization and Planning
According to JobzMall, the average salary range for a SEM Strategist in W 140th St, New York, NY, USA is between $85,000 and $95,000 per year. This salary range may vary depending on the specific job duties and experience of the individual.
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Cellco Partnership, doing business as Verizon Wireless, is an American telecommunications company which offers wireless products and services. It is a wholly owned subsidiary of Verizon Communications. Verizon Wireless provides service to 118.7 million subscribers.

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